April 5, 2019

Four Features Your Apartment Community Website Needs

Creating a compelling online presence is important, but you don’t have to overthink it. If you’re just getting started with a new community or need to freshen up an existing website, be sure to incorporate four key features that help your audience find the information for which they’re looking.
April 5, 2019

Top 3 Reasons Why Residents Leave–Plus How to Keep Them

The ebb and flow of residents in your apartment community is inevitable. Understanding common reasons for vacancy, however, can help you prepare to keep those apartments filled. Here are three popular reasons why residents decide to leave a community, and some cost-effective incentives to make them stay.
April 5, 2019

Say Yes to the Lease: How to Close the Deal with Prospective Residents

Minimizing the time between vacancies is key to a successful property management plan. These tips can help property managers and other team members to navigate prospect interactions in a natural way that leads them to a positive decision. When you incorporate them into your showings, you’ll be sure to notice a definite difference in what it takes to close the deal.
April 5, 2019

Branding Overhaul: How to Rebrand Your Community the Right Way

A new branding scheme for your apartment community could be useful in several situations, from a newly acquired property to a change in your target resident. Luckily, rebranding doesn’t have to be overwhelming or expensive. Read these three tips before you launch your new brand, so you can enjoy successful results over both the short- and long-term.
April 5, 2019

4 Ways to Optimize Your Rental Listings

Real estate of any kind has always been a competitive market, and if you have an upcoming vacancy looming, you need to make your rental listing stand out from the crowd. Check out these four ways to increase click-through rates on your ads so that you can get your property back to capacity.